- It is crucial to prepare for presentations instead of winging it as difficult questions are expected, especially from a C-level audience.
- Preparation is essential to a successful presentation!
Whether I address a group of sales executives during an in-house training or a C â€“ Suite coaching client, somewhere during the conversation, I ask, â€œWhen it comes to preparing for your presentation to stakeholders, clients, the management or the Board of Directors, how often do you practice before the presentation?â€
Before they have a chance to respond, I immediately follow up by asking, â€œHow many of you practice at least four timesâ€¦.Three times, â€¦.2 times or at least once?â€
Usually, by the time I get to one time, a few hands will go up, but itâ€™s a small fraction of the people in the room. If I ask that in a one-to-one coaching session, the answer tends to be similar.
When I ask the last question, why are you not practising, the response almost always is the same. â€œI donâ€™t practice; I just wing it.â€
Does this situation sound familiar?
Yikes! Remember that your position, your reputation or companyâ€™s business is on the line, and youâ€™re just winginâ€™ it? Thatâ€™s a lot to be riding on for you just to show up and â€œdo your thingâ€.
Would you want your dentist to â€œjust wing itâ€ on your next appointment, or do you want to know that he or she is fully prepared by reviewing your x-rays in advance, formulated a plan of action and knows how to execute that plan?
For an executive moving up the corporate ladder, perhaps youâ€™ve reached a point in your career where you can no longer â€œjust wing itâ€. At the senior management or c-suite level, the stakes are way too high to go into a presentation without being prepared.
Iâ€™m talking about the presentationâ€™s actual content, voice, pitch, rhythm, facial expressions and hand gestures, body language, and the way you dress.
The time to stop â€˜winging itâ€™ was yesterday!
Suppose youâ€™re looking to move up the corporate ladder or have the desire to improve your overall manner of communication, your executive presence for that matter. In that case, itâ€™s time to invest in yourself.
One-to-one executive coaching sessions with Pamela are available for C-Suite, Senior Executives, Sales Executives, Business Development Managers or any person looking to achieve a quantum leap in their career. Learn more here:
Perhaps if you’re looking to coaching to improve your executive presence online, get in touch with Pamela to request a free 20-minute consultation here.Â
About the Author
Pamela Wigglesworth, CSP, is an international communication consultant, high-performance presentation coach, speaker, and CEO of Experiential.Â She helps clients establish their executive presence, structure a clear, concise message, and deliver their thoughts and ideas with style, confidence, and authority.