- Your presentation opening really does impact your audience!
- Learn more about our Art of Persuasion, Present with Power, Confidence & Authority workshop
When it comes to making sales presentations, I see individuals doing this all the time. I know youâ€™re asking yourself, what is the â€˜thisâ€™ that Iâ€™m referring to? Iâ€™m referring to how people open their presentations.
They start by telling the prospect how large their company is, how many employees they have and the number of international offices and what theyâ€™ve done for a client in Timbuktu. All the while, the client is saying to himself, â€œSo what?â€
That type of introduction will not win you the sale because it doesnâ€™t address the prospectâ€™s needs.
After all, the presenter has done nothing to learn about the prospectsâ€™ most significant challenges to address those needs.
In the Art of Persuasion, Present with Power, Confidence & Authority workshop, youâ€™ll learn first-hand the process for opening a presentation with impact, the elements of a persuasion presentation and how to close the presentation with a call to action.
If you’re looking to coaching to improve your presentations, get in touch with Pamela here to request a free 20-minute consultation. You can also send her a direct message on Linkedin.
About the Author
Pamela Wigglesworth, CSP, is an international communication consultant, high-performance presentation coach, speaker, and CEO of Experiential.Â She helps clients establish their executive presence, structure a clear, concise message, and deliver their thoughts and ideas with style, confidence, and authority.